Friendloop Campaign concept visual

FRIENDLOOP

Make good recommendations rewarding

Friend-to-friend referral app concept — FRIENDLOOP


Concept direction
A lively identity and landing-page concept for an app where people recommend brands to friends and can track eligible rewards.
Explored in this concept
  • Brand identity
  • app UI
  • landing page
Concept project
FRIENDLOOP · Friend-to-friend referral app
Fictional concept

Friendloop Friends concept visual
Explain the value of a referral
FRIENDLOOP imagines an app built around trusted recommendations between friends. The concept needs to make three things clear at a glance: what someone can share, how a friend benefits and when a reward becomes eligible.
Friendloop Identity concept visual
A first page that carries the brand
An energetic wordmark, colour system and simple illustrations create a recognisable starting point. The landing page introduces the process in a few steps and gives interested people a way to learn more or join a waitlist. Real partner offers and payment terms would require commercial agreements.
Friendloop Community concept visual